Selleys

DIY brand Selleys chose to target mothers with its range of household repair products through an online entertainment portal and integrated marketing push. The website, A Simple Fix, was developed by The Campaign Palace to tap into mothers’ interest in repairing everyday objects and giving advice on fixing household items. Working under the Storyhead Production banner, Neva produced a series of videos on the site featuring Australian TV-celebrity mums, Alyssa-Jane Cook, Tara Dennis and Jean Kittson, showing viewers how to repair various things around the house and equip them with the skills to do it themselves. Visit aSimpleFix.Com.au

0 Response to “Selleys ”

No comments yet.

RSS feed for comments on this post. TrackBack URL

Leave a comment

You must be logged in to post a comment.